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Motorized Window Treatments are the new Black

March 3, 2020
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Perfect Storm!

Designers have a “perfect storm” climate for selling motorized window treatments. Windows are getting larger and more customized all the time. Window treatment designers can use this situation to make great profits!

Motorized window treatment trends remain strong for many reasons. In addition, situations that make motorization necessary are plentiful.

Aging in Place

The Boomers are here and there are a lot of us! “Aging in place” is the new buzzword for interior designers. As the senior population explodes, the opportunity to take advantage of the motorized window treatment market is perfect for the window treatment industry.

Assisted living and healthcare facilities are opting for motorized window treatments more and more.

Safety Matters

Safety concerns for children and pets have also created a buyer that demands motorized window treatments. More than ever, the family home is a haven of peace and safety apart from the dizzy pace of life. Motorized window treatmants are easy and efficient. These are great selling points!

Home Automation

The popularity of home apps has created a demand for products that will interact successfully with app driven home automation systems. Our heavy duty Z-wave motor meets this requirement perfectly. The Z-wave motor handles up to 160 pounds of fabric, and is quiet and strong.

Above (Left to right) – Forest Diamond Remotes (left), various Smart Hubs (middle), and Phone Apps (right) are a few options for controlling motorized hardware.

 Hard wired home automation systems work very well with our motors. The HD and Eco Shuttle motors can be used with Lutron powered window treatments as well as Control 4 and other whole home automation systems. We offer full instructions on how to handle the installation and integration of our motors with the homeowner’s system.

In the commercial market, motorization is commonly specified in new construction. As in residential construction, windows are getting bigger. The ability to control a bank of window treatments at one time is attractive to businesses like restaurants where windows are sometimes directly over diners.

We can help!

Helser Brothers is ready to help you capitalize on the opportunities you find to sell motorized window treatments. As always, we stand behind everything we sell!


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